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The last two years have had a massive impact on all areas of business, especially sales and marketing. It’s required leaders to evaluate the strength of the brand, how they engage and create value for their customers, and rethink how sales and marketing teams evolve to meet the organization's needs and drive growth for the business. Let’s get together as senior leaders to discuss these and more in a casual, intimate setting.
Chatham House Rule: What is said in this group stays in this group. Sessions are not recorded and will not be part of the library.
What to expect: -A topical theme for each meeting with guided questions -10 - 15 minutes of introductory remarks, 50 minutes of discussion with the whole group or in smaller break-out groups, depending on the number of attendees and topic -We may invite some expert guests selectively -Loosely-structured dialogue and occasionally a few slides may be included in a brief presentation or to guide the discussion
Insightful conversations for topics such as: -Measuring marketing success -Build your marketing dream team -The CEO - CMO relationship -From CMO to advisory roles
Date and time: 1 hour meeting on the first Friday of each month at 9am PT/12pm ET
Peer Group Host: Ana Martinez
Peer Group Expert: Rebecca Jones
As an operator and a consulting advisor, Rebecca draws on deep expertise in GTM to create value for partners, customers, employees, and investors. From strategic visioning to operating and scaling a business line, Rebecca has experience growing businesses, course correcting underperforming ones, and improving outcomes for sales and marketing investments. Rebecca is the COO for Bridge Partners, a management consulting firm that specializes in the tech & cloud industry with a concentrated focus across marketing, sales, and channel. In her current role, she leads sales, marketing, and delivery for the firm.
Ana is a Member Success Manager at the Athena Alliance. As a Member Success Manager, she possesses extensive knowledge of Athena's offerings and is well-versed in the journey towards achieving a board seat, advancing to the C-suite, becoming an investor, and building a business. Ana provides invaluable support and expert guidance to members, helping them leverage the resources and opportunities offered by Athena to accelerate their career goals.
Join us for a Salon or Meetup to get a peek inside our community! Peer Groups and Learning Circles are exclusively for members - log in here
A Look Inside Athena is held monthly for prospect members to come and understand how Athena works. They will learn more about the backstory of Athena, see a tour of our platform, and have the opportunity to discuss more of what they are interested in and ask questions about joining our community.
Learn about the most pressing topics facing executives today in an intimate, yet casual, virtual setting. Hosted by board directors and leaders from the world's top brands.
Gather with Athena members in your area for a casual, in-person Meetup. These are planned by request and hosted by Athena members in various cities. If you're interested in hosting and/or joining a meetup in the future, reach out to the Member Success Team and let them know.
We have an incredible community of female leaders at Athena and we want to bring you closer together! Join a Peer Group and build a network of peers you can engage with for guidance, lessons learned and insights around a shared interest. Choose a topic that most interests you or drop in and out of multiple peer groups as it suits you best. You’ll find at least one peer group available to join every week. Each live session goes for one hour, no preparation is needed, just show up as you are. We look forward to seeing you there!
A Learning Circle is an opportunity to connect with a small group of other Athena members in a focused yet casual setting, creating accountability around targeted learning to assist you in achieving your goals. Over the course of 6 sessions, club members will meet every 2 weeks to participate in an organic, peer-led discussion of the session's "chapters" consisting of 1-2 Athena salons which are to be reviewed on your own prior to the group session. When joining, members are committing to completing all 6 sessions.
Typically led by one of Athena's coaches, networking events provide members an opportunity to meet one another in a smaller intimate and virtual setting.
These are typically in-person events led by Coco and our partnering companies on topics that are relevant to the industry and audience of our business partners.
A workshop is an interactive session for members to actively practice something, such as their pitch. These sessions typically involve breakout rooms, member to member feedback and are not recorded.
For members new to Athena looking for ways to engage, these bi-weekly orientations led by an Athena Member Success Manager, provide a live tour of Athena, member success insights, and a chance to get questions answered.
Athena customizes virtual learning events with expert business leaders tailored to a unique company’s needs. These events cultivate cross-functional community, development, and learning across the partner organization.
Athena listens and we're always adding new event types and opportunities for members to engage. See what new events we are currently offering members.
No Upcoming Events Found.
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Athena Alliance is the premier executive development platform for senior-level women, offering a powerful networking community, resources, executive education, and coaching to help women advance and excel in their careers.
Invest in your senior leadership career and join our global, virtual community of the most influential women in business.
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